Three things PR pros should do before they pitch
Yes, I agree with the majority of people that think 2016 was awful and we need to move forward to 2017 as soon as possible. But, I like to look at the positives of 2016.
First and foremost I got a daughter. That alone wipes out just about everything else bad that was the year 2016.
But, another thing I’m really happy about with our current calendar year is that I started writing for Muck Rack. I get to offer my opinions, thoughts and advice to a very large audience of public relations professionals and media members. I really enjoy it.
Without further ado, this is my latest article, offering some thoughts on things you should do before you pitch the media.
You can read it right here.
