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Posts Tagged ‘Advertising’

Twitter ads increase while rates tumble 18%

Twitter ads increase while rates tumble 18%

Tweet The good news for Twitter is that the number of ads showing up on the social media network have continued to climb. That’s great, right? Well, yes and no. Twitter ad rates continue to plummet. Rates are down 18% this quarter, were down 67% in 2013 and are down 81% since 2012. Twitter says this is because of the company’s increasing supply of inventory for advertisers. In its annual report to the SEC, Twitter says that their big issue is competing for advertising dollars. quick approval personal loans “The substantial majority of our revenue is generated from the sale […]

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Facebook statuses to become ads?

Facebook statuses to become ads?

Tweet Thanks to former Philadelphia Eagles tight end Luther Broughton for tipping us off on this one. While the execs at Facebook have certainly been able to monetize the social media giant, this might be the point where people start to get tweaked. Facebook has unveiled a new advertising opportunity for companies that promote themselves on the site. They are called Sponsored Stories, and it allows companies that you mention in a status update to use that update in ads to your friends. Oh, and there is no opting out. http://plazaola.org/instant-cash-advance-online-no-credit-check “All of us aren’t out there trying to market […]

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Social media ad spending to top $3 billion in 2011

Tweet We’ve been aware for some time that Facebook ads can be a great way to effectively get in front of your target audience. You can set it up brilliantly so that it only shows in front of exactly the people you want it to. Apparently, the rest of the world is becoming aware too. eMarketer says that in 2011, U.S. marketers will spend about $3.08 billion on social networking sites. That would be a 55% increase over the $1.99 billion (that’s it?) that was spent in 2010. And of course the majority of this is on Facebook. eMarketer predicts […]

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