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Archive for the ‘Google’ Category

Google to punish mobile unfriendly sites

Google to punish mobile unfriendly sites

Tweet It can be a full-time job keeping up with Google and its many algorithm changes. But, if you want to stay competitive in search engines, you have to pay attention to it. Search Engine Watch calls this latest algorithm change “Mobilegeddon.” Google recently announced that, “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.” Search Engine Watch says these are the main points to know: -Responsive design does not have a ranking benefit […]

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Google will smack you down if your site isn’t mobile friendly

Google will smack you down if your site isn’t mobile friendly

Tweet If your site is a complete disgrace on mobile devices, Google is giving you some incentive to fix it. As in, they are now going to punish you in search results if your website is a total pain in the back side when viewed on a mobile device. “To improve the search experience for smartphone users and address their pain points, we plan to roll out several ranking changes in the near future that address sites that are misconfigured for smartphone users,” said Yoshikiyo Kato, a mobile search team programmer and Pierre Far, a Webmaster trends analyst in a […]

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Google has 360-degree photography with virtual tours in search results

Google has 360-degree photography with virtual tours in search results

Tweet This is pretty neat. I was trying to think about something to blog about, when I thought about our client Virtual Properti.es. They were recently featured on NJ.com for their work with Carlo’s Bake Shop of “Cake Boss” fame in Hoboken, NJ. But, what they are doing is really neat. If you have an official Google partner shoot your store, they can then upload the information to Google and you’ll have a virtual tour show up in your search results. For instance, let’s look at VP client Randy Jones’ All American Grille out in San Diego. I typed “Randy […]

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Google undergoes most radical change ever

Google undergoes most radical change ever

Tweet Facebook isn’t the only major website that can’t seem to leave “good enough” alone. Nope, Google likes to do the same thing and they just did again. According to SearchEngineLand.com, these changes are “their most radical transformation ever.” Google has announced an update called “Search, plus Your World.” This change can personalize your searches and include data from Google’s social network. “Search is pretty amazing at finding that one needle in a haystack of billions of Web pages, images, videos, news and much more,” Google said on their blog. “But clearly, that isn’t enough. You should also be able […]

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Facebook and Google+ business pages get new features

Facebook and Google+ business pages get new features

Tweet More tweaks coming from Facebook and Google+, but this time we think we like it. Usually, when these social media sites start tweaking things they screw things that were fine before. But, these new additions could be quite beneficial. Then again, we never know until they are implemented. Facebook has begun testing a new feature that will allow customers to privately message businesses and have a covert conversation with that company. The customer has to initiate the conversation, so that should prevent companies from privately spamming their followers. warranty and essential There is a potential downside that is worth […]

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Google+ opens up to businesses

Google+ opens up to businesses

Tweet It’s about time. When Google+ first launched in this past year we couldn’t believe that it didn’t allow you to create business pages. After all, a big part of why Facebook got so huge is that so many corporate entities realized that they had to have a presence on there. Google is usually so forward thinking in so many aspects, how could they possibly launch their answer to Facebook without the business component? Well, it took a while, but they obviously figured it out and have opened up their doors to companies. They have announced that 20 companies, including […]

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Google Analytics adds real-time traffic function

Google Analytics adds real-time traffic function

Tweet Google is great. As much as people tend to hate large corporations, we still love Google. They give us so much great stuff for free. What’s not to like? For instance, we love Google Analytics, the website traffic tool that tells you just about everything you need to know about your visitors short of their social security number. But, we never liked that it was never real-time traffic calculating. WordPress plugins such as Wassup did though. It’s just that, Wassup stinks for so many other reasons. So now, we’re thrilled to hear that starting Thursday, Google has added a […]

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Start a Google+ Hangout on YouTube

Start a Google+ Hangout on YouTube

Tweet We were perusing an article that included the latest happenings with Google+. We’re intrigued by Google+, but have to really enjoy it. After all, for all the talk from Google about how many million early adopters there are, I don’t know many of them. I’ve got several friends on Google+, but not enough to keep me entertained. After all, they aren’t on it very much; not like they are on Facebook anyway. But, here is one feature that we think is neat. You can now start a Google+ Hangout on YouTube. When you are watching a video you like, […]

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Facebook for Business debuts

Facebook for Business debuts

Tweet When we first heard that Facebook for Business had debuted, we were thinking a separate section of Facebook was created just for the business community. It wasn’t. Facebook for Business tells people how they can build a Facebook page, interact with others and use Facebook ads and Sponsored Stories. “Business owners can learn best practices for creating a Page and engaging customers in a two-way conversation to answer questions, get valuable feedback, and to reach their friends,” a Facebook spokesperson said in an email to InformationWeek. “Businesses can learn how to find new customers before they search for them […]

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